Branu inc.
Branu inc.
Brand Strategy, Brand Identity, Digital, Priting
Brand Strategy, Brand Identity, Digital, Priting
BRANU develops digital solutions and industry clouds specialized for the construction industry, in order to reform the industrial structure of small businesses. As they have spent the past several years carrying out major business changes, they stated in their order that they would like to renew their brand. SHIFTBRAIN created the parts that make up the nucleus of the corporation, namely the logo, tagline and original font, based on the innovation and vitality that have remained constant since their establishment.
スモールビジネスの産業構造を変革すべく、デジタルソリューションや建設業界に特化したインダストリークラウドの開発を行うBRANU。ここ数年をかけて大きな事業転換を行ったため、ブランドを一新。創業以来変わらない革新性やバイタリティをベースに、ロゴやタグライン、オリジナルフォントといった企業の根幹を成す部分から制作。
